Ozark Charcuterie

We partnered with Ozark Charcuterie to enhance their online visibility, first focusing on getting the website properly indexed on Google, then by creating intuitive Ecommerce for their NWA orders/delivery. Our approach included optimizing the Homepage with refined meta titles, conducting comprehensive keyword research, and implementing a user experience (”UX”) redesign to elevate engagement. A detailed competitor analysis informed of strategic adjustments like setting the existing "To-Order" page to drive site interaction. Their shipping and pickup was a unique challenge due to their limited delivery radius, so customized shipping options were configured to account for this. As good UX would first identify whether an address is in the shipping range, that is precisely how we configured their checkout. Key deliverables also included a Keyword Master List, setup of Google Tag Manager, Google Analytics, and Google Search Console, along with a Privacy Policy and transparent SEO reporting. The result is a clear path forward for Ozark to effectively incorporate SEO best practices to build pages, write blog posts, and process orders with accuracy.

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Web Design Project Specifications

Client:
Industry:
Location:
Deliverable/s:
Ozark Charcuterie
Hospitality
Northwest Arkansas
Search Engine Optimization (SEO)
User Experience (UX)

Testimonial

"Winston is literally THE BEST. I cannot say enough good things about him and the work that he has put in my website. It is hard as a small business owner to relinquish some control of how things look but Winston really did blow me out of the water and took my feedback and fixed it so fast. I am so thankful that I found Winston and Tall Town. You will not regret this investment into your business." - Mallory Files

Mallory Files
Ozark Charcuterie

Project Highlights

Additional web design projects that Tall Town Design has completed

NSX Factor

We customized for optimal user experience while both conveying professionalism and maintaining the brand's gritty extreme. Our goal was to highlight the product, its benefits, and particularly how it rises above the rest.

Epic Art

Known as Homepage Optimization, where our main focus was to improve the website's usability for site users, we also implemented local keywords to increase organic traffic. Corresponding deliverables included a new collection of optimized photos, where some of the existing content required a size reduction for faster loading, while other imagery was generated to coordinate with the brand and message. In addition, we performed light housekeeping to ensure that all the small SEO boxes were checked behind the scenes by building foundational SEO and linking Google Search Console to the website so the client may observe how users arrive.

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